Loree brings significant consumer durables and retail channel experience, having served in C-suite roles at Stanley Black & Decker, Inc. for almost 25 years, including serving as the company’s CEO from 2016 to June 2022.

During his tenure, Loree led growth strategies to increase revenue from $2 billion to $16 billion. Under Loree’s leadership, the company enhanced its advanced manufacturing capabilities, increased operational excellence and responsible business practices, and was recognized as a best workplace for innovators as well as for diversity and inclusion.

“It’s been a privilege to serve as Interim CEO, and I’m proud of the entire SSB team’s commitment to our turnaround efforts,” says Genender. “Over the last eight months, we have successfully relaunched a large portion of our product portfolio, enhanced critical retail relationships, initiated national advertising campaigns, and improved service levels and operating metrics across our plant network. These accomplishments have only been possible through coordination and teamwork across all functions of the organization. We are beginning to see the success of these efforts through regained market share, and we are well positioned for future growth and success.”

I am honored to have the opportunity to lead the Serta Simmons Bedding team into the next phase of our company’s turnaround, grounded in progress and profitable growth,” says Loree. “Mark and the leadership team have laid a strong foundation for success, and I look forward to building on the turnaround strategy and developing a strong culture of accountability focused on driving financial results.”

“Jim’s appointment follows a thoughtful search for a permanent CEO by our board of directors. We are confident he is the right choice to help us continue accelerating our turnaround efforts and drive financial results,” Genender adds. “He brings deep experience from Stanley Black & Decker and General Electric and a record of delivering operating and financial results, and I look forward to working closely with him as board chairman as we continue to expand our business and drive profitability.”

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LOGAN, Utah — As part of a restructuring announced this week, Malouf Home has named Mark Thatcher president and Jesse Gibbs as head of business development and rep management.

Thatcher fills a role previously held by Eric Holmstead, who has been president since 2022. Before this he was national sales manager since 2019.

Holmstead will now serve as head of merchandising and global sourcing, addressing challenges on the sourcing side of the business, while also helping manage the development of new products.

“I’ve been working exclusively with our retail partners for the last 10 years, and my strong relationships and understanding of how to succeed in this space will influence the new products we’ll bring to market,” Holmstead said. “We’re already seeing the overwhelmingly positive response to our new mattresses. There are more big opportunities out there for our retail partners and for us, and I’ve already started working on them.”

Thatcher has been with the company as vice president, sales for the past two and a half years and before that was director, business development at case goods manufacturer Maven.

Before this he was director, online marketing and online marketing manager at Icon Health and Fitness for  more than 16 years.

As part of the restructuring, the company sales team has launched a new structure that classifies accounts by size, instead of by region.

“We needed to rethink the types of support we were offering our partners, so we can help maximize their business and offer them the right resources,” Thatcher said. “This new sales structure will create better partnerships with a higher impact for our retailers’ bottom

line.”

Jesse Gibbs has been with the company for just over eight years, previously serving as vice president, national sales, district sales manager and territory sales manager. Before joining Malouf, he was in product development and management roles at HRI Research for more than seven years.

In his new role, the company said that Gibbs is “working to provide more tools and resources for outside sales representatives, so they best serve the needs of retail partners, in addition to strategizing for tradeshows.”

CEO Sam Malouf said, “I believe we’re going to look back on this as a key moment for the company. We are returning to our entrepreneurial core, leveraging market shifts and focusing on our retail partners and customers. There’s a bright future ahead.”

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With more than two decades of experience in luxury furnishings, Sheeran brings a wealth of expertise in both hospitality and commercial sales, as well as a deep understanding of residential design and retail sales channels.

She most recently served as the VP of commercial and retail sales for luxury outdoor furnishings brand Brown Jordan, where she played a crucial role in establishing and leading the hospitality sales team and focused on product development, and implementing retail and commercial sales strategies, processes and policies.

Sheeran also spent 14 years at Janus et Cie, holding various roles including key account manager in hospitality where she contributed to building the hospitality sector with key industry brands, developed new partnerships, and created new vertical markets and products.

“As the commercial channel sales’ growth continues to be a key pillar within Arteriors’ multi-year, long-term strategic initiatives, the vision to create this executive role stemmed from our need to centralize all Arteriors Contract business activities under one leader,” said Terry Clayton, senior vice president, sales and marketing at Arteriors. “Aimee is the quintessential figurehead – stepping in with a breadth of knowledge all backed by client relations experience and trust she’s built over the past two decades in the industry.”

In this inaugural role, Sheeran will completely oversee all sales, project management, and client service activities related to Arteriors’ Hospitality and Contract Market Sectors. Her priority area of focus: Growing the commercial business and strengthening brand visibility in the hospitality and contract sectors.

“This role is an ideal next step in my career, as I’ve always been drawn to Arteriors due to its depth of product, variety of materials, and craftsmanship,” Sheeran said. “I look forward to bringing both my luxury product knowledge and passion for the industry to the company as well as support their goals of expanding their commercial offerings.”

Sheeran began her new role at Arteriors on June 3 and will be based in Chicago.

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Jonathan Cowles, executive vice president, said Liberty is pleased to welcome Lanier to the company, which was co-founded by Lanier’s grandfather, Russell Jacks.

“Patrick’s deep-rooted connection to our company, combined with his extensive experience and proven track record in sales, makes him a natural fit for this role,” Cowles said. “He is not only a born salesman, but also a born leader. We are confident that under his leadership, our sales team will continue to thrive and achieve new milestones.”

After graduating college, Lanier began his career in the industry as a sales representative for the company. Lanier also has been a major account representative for Behold Home.

He reports to Jason Brian, chief executive officer.

“For more than a decade, Patrick demonstrated impressive sales acumen, expanding accounts in North and South Carolina,” the company said. “With generational ties to the company and an extensive background in the furniture industry, Patrick is poised to lead Liberty Furniture’s sales team to new heights.”

“I am honored and excited to take on the role of vice president of sales at Liberty Furniture,” Lanier said. “This company holds a special place in my heart, and I am committed to upholding its legacy while driving innovation and growth. I look forward to working with our talented sales team and leveraging our collective expertise to achieve new heights of success.”

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In this newly created role, Dixon will set strategic direction and oversee the execution of all marketing, brand and communications initiatives for nobilia North America. Globally, Nobilia is the world’s largest manufacturer of European kitchen furniture for residential, multi-family and commercial spaces, with a presence in over 90 countries.

She will be responsible for creating brand positioning for Nobilia’s North America’s product and retail portfolio, developing and executing strategies that drive brand awareness and affinity across trade and consumer audiences and delivering cohesive brand communication and experience through all channels. Dixon will build a team of marketing and communication professionals and foster strategic partnerships to support Nobilia’s growth objectives and establish a strong presence in the North American market.

Dixon will report directly to Mikael Åkerberg, chairman and chief executive officer of Nobilia North America, and will be part of the leadership team.

“Cheryl’s breadth of experience and expertise are invaluable as we grow our presence in North America,” Åkerberg said. “Her creative and strategic approach to brand development and industry knowledge will help us to connect with our customers more effectively than ever before.”

Dixon brings more than 30 years of experience as a brand marketing and communications executive for iconic global brands across diverse industries including design, CPG, retail, luxury and lifestyle, including leadership roles at Coty, Grohe NA, CHANEL, Pepsi Cola North America and Ernst & Young. She is also an adjunct professor in the M.S., Strategic Communication program at Columbia University.

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According to Mitch Hodges, vice president of sales, the new hires are some of the top sales representatives in the industry with decades of experience and strong ties to big-box retailers. The new sales representatives have been added in New England, Colorado, Utah,
Wyoming, Montana, Louisiana and Mississippi. The company is still looking for coverage in Florida and Texas, where its business has been growing exponentially.

“More and more retailers are buying Meridian products because we fill the gap in reaching a new generation of furniture buyers by offering the fashion-forward styles younger customers love—at a fair price,” said Hodges. “Younger consumers see the looks they crave on
TikTok and Instagram, but they can’t find them anywhere. We are leveraging that data in ecommerce to help dealers better understand younger consumer preferences and translating that into styles that help them generate traffic and sales. Our new sales representatives are a terrific asset to the dealers in providing support and training to help them grow their businesses.”

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LOGAN, Utah — Malouf has added two new team members to its sales department, including Stephen Brandley, who will serve as the Midwest North Territory manager for domestic sales, and Dallin Goodman, who has been named account manager for international sales.

“We’re excited for Stephen and Dallin to join our team and the opportunities they will create in their new positions,” said Eric Holmstead, president of Malouf Home. “They bring a high level of skill and expertise, and they will be instrumental in driving sales in their assigned regions and supporting our retailer partners worldwide.”

Brandley comes to the company with more than 15 years in sales management, business strategy and customer relationship management. He will oversee sales growth and development of the Midwest North territory and will consult with accounts on product customization, product training and merchandising solutions, while also managing relationships with sales representatives, the company said.

“I’m excited to expand my knowledge, network and skillset as I work with the great team at Malouf,” he said. “As a territory manager, I look forward to working directly with retailers and field reps to push our sales initiatives and new products, and to learn what’s working for them, how we can improve, and what successes they are experiencing.”

Goodman comes to the company will experience as a supply chain logistics manager, overseeing inventory management and forecasting along with data analysis and product sourcing. He also has worked as a brand growth strategist and in other managerial positions. He will be responsible for developing and implementing international sales initiatives, focusing specifically on Latin America countries.

“Being on the international sales team is an exciting position because there’s so much potential,” Goodman said. “A lot of domestic sellers are already familiar with Malouf, but customers on the international side are hearing about us for the first time and are excited about our products and our mission. It’s going to be amazing to see Malouf continue to grow, and I’m excited to be a part of it.”

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BURLINGTON, N.C. — Performance fabrics resource Glen Raven, Inc. has named Joseph Davis, an executive with more than 30 years of experience in consumer products, sales and supply chain, as the next president of the company’s Material Solutions Group.

Davis, who most recently served as president and general manager of Jacuzzi Luxury Bath, succeeds Dave Swers, who is retiring after a 35-year career at Glen Raven.

“Joey’s extensive experience in business strategy, business model design, supply chain and sales leadership will serve him well as the next president of our Material Solutions Group,” said Glen Raven CEO Leib Oehmig. “His career has been defined by creating a customer experience that is second to none, and most recently, Joey oversaw major transformation of a company business model resulting in new growth platforms that continue to deliver significant results.”

“We are eager to add Joey’s perspective, skills and experiences to our collective team at Glen Raven,” Oehmig added.

Prior to joining Glen Raven, Davis led Jacuzzi Luxury Bath, part of the Jacuzzi Group Worldwide, for nearly 11 years. He previously served in sales and supply chain leadership roles at Stanley Black & Decker, Inc., and Price Pfister.

“I am very humbled to join Glen Raven Material Solutions and play a part in elevating some of the most iconic performance fabric brands the world over,” Davis said. “I consider myself a custodian in this role and am honored to serve, help expand our brands and make our customers’ lives better. I can’t wait to see what we do together.”

In his role as president of the largest division in Glen Raven’s portfolio, Davis will oversee go-to-market strategies and manufacturing operations for Glen Raven Material Solutions Group’s Furnishings, Shade & Marine and Protective business units, as well as its European business and Asia operations.

This includes Sunbrella, the flagship brand of Glen Raven; Dickson, a French-based brand acquired by Glen Raven in 1998; GlenGuard, a global leader in high-performance protective fabrics; and Glen Raven Asia, a state-of-the-art manufacturing center established to meet the demands of a global consumer base.

“At Glen Raven, we pride ourselves on supporting our customers, and our ability to serve them and measure and track results is on display every day,” Davis said. “I look forward to helping our team weave tight connections with our customers and stay abreast of market and technology changes that impact their businesses.”

Swers, who joined Glen Raven in 1989, was instrumental in establishing the leadership position of Sunbrella fabrics within the casual furniture industry. Under his leadership, his team elevated Sunbrella from its roots as a sturdy canvas fabric to a fashion-forward global brand that is now known for both fabric performance and market-leading design. He also led Sunbrella into new applications and channels, encouraged Glen Raven to create differentiation in indoor furniture by leveraging the Sunbrella performance story and was pivotal in Glen Raven’s efforts to globalize the Sunbrella brand in the furniture and marine markets.

Swers was named president of Glen Raven Material Solutions Group (formerly Custom Fabrics) in 2013 and was also a driving force and executive sponsor for the creation of the new Glen Raven Consumer Solutions Group, part of the company’s move closer to the consumer.

“Throughout his career, Dave has led with integrity and a vision for the future,” Oehmig said. “I will miss his wise counsel and am grateful that he dedicated more than three decades of his career to Glen Raven. I also appreciate Dave’s willingness to have worked alongside Joey to ensure a seamless transition prior to beginning his much-deserved retirement.”

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Veteran bedding journalist David Perry has joined Bedding News Now as editor at large, a new position.

Perry, who has been covering the mattress industry for four decades, will write a weekly column for Bedding News Now beginning next month. He will attend the July Las Vegas Market and other key industry events throughout the year.

“I’m looking forward to working closely with Alex Milstein, editor-in-chief of Bedding News Now,” Perry said. “Together we offer the most experienced reporting team in the mattress industry, one that will continue to provide mattress leaders with the day-to-day news and insights they need to make profitable business decisions in a rapidly changing marketplace.”

“Dave was one of my mentors when I was first introduced to the mattress industry several years ago,” Milstein said. “I welcome him to his new home and am excited to work with him as he shares his critical business observations with our growing audience of mattress executives.”

Rick Harrison, founding publisher of Home News Now and Bedding News Now, said Perry’s addition to the team represents an expansion of the company’s commitment to the mattress category.

“Dave has significantly contributed to the growth and stature of the mattress industry over the years through his passionate devotion to the men and women in the United States and around the world who make, market and sell mattresses,” Harrison said. “I’ve worked with Dave for years and know that the respect he has earned from industry leaders will serve us well as we deepen our coverage of the mattress category.”

Perry joined the home furnishings industry in 1983 at Furniture Today. He began covering the mattress industry in the mid-1980s before moving into management roles at the publication, eventually serving as executive editor. He returned full time to the mattress beat in 2001 and remained there until he left Furniture Today in 2020.

He then joined BedTimes and Sleep Savvy, publications of the International Sleep Products Association, serving as editor at large from 2021 until 2023.

“It will be great to work with Alex, Rick and with Tom Russell, editor-in-chief of Home News Now,” Perry said. “This is a strong, seasoned group of industry veterans committed to providing excellent reporting to the mattress industry and the broader home furnishings sector.”

Perry can be reached at dave@homenewsnow.com, and at 336-587-6731.

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Robinson comes to the company from Theodore Alexander, where he has worked for the past 16 and a half years, most recently as vice president of sales and marketing for about six and a half years. Before that, he was a company manufacturers sales representative for about 10 years.

Prior to this, he held manufacturers sales representative positions with Henredon, Hickory White and Lexington Furniture.

In his new role, he reports to Jonathan Sowter, chief executive officer and founder of Jonathan Charles Furniture.

“Garth’s wealth of experience, including product development, merchandising, marketing, and retail and wholesale furniture sales, along with his broad customer relationships will help us continue to create exciting new products, deepen and grow our retailer partnerships, and expand our case goods business for many years to come,” Sowter said.

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