Outdura to debut Ovation 4 outdoor fabrics at Showtime

HUDSON, N.C. –Solution-dyed acrylic outdoor fabric producer Outdura will debut the Ovation 4 collection at the upcoming ITA Showtime Market in High Point, Nov. 15-18. The line includes 103 new fabrics, with a blend of dobbies, jacquards and stripes. 

“At Outdura, we have developed a plan to address the abnormal year of 2020,” said Uli Tombuelt, Sattler/Outdura CEO and director of sales casual furniture division. “We have fused our program presentation to address specific needs of our clients. While our first choice is to see everyone at Showtime or visit fabric merchants/manufacturers personally to share our plan, we will also have available a detailed kit of the new fabric line coupled with an array of existing fabrics ready to send out upon request.”

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The colors in the new Ovation 4 collection are inspired by an appreciation of nature as seen in the Starry Night, Morning Sky, Garden Spots, Warm Winter and Tawny Sunsets fabric groups. The Night Out group reflects a desire to get back to a “normal life.”

Designed for use outdoors or indoors, the U.S.-made Outdura solution-dyed acrylic fabrics have color pigments that penetrate through the fiber, not just on the surface. They are UV-fade resistant after 1500 hours of testing and also stain-, water-, mold- and mildew-resistant. The fabrics can be cleaned with soap and water or a bleach solution for stubborn stains.

“Throughout the pandemic, Outdura has been able to maintain production in our mill and keep our warehouse fully stocked,” Tombuelt said. “Our goal is to ship orders within 24 hours. Manufacturers and designers can contact customer service for swatch cards and to place orders with a one-yard minimum. Our mission is to be the go-to manufacturer and supplier of superior fabrics for casual furniture, shade and marine applications providing worry-free living spaces.”

Outdura will show its new lines during Showtime in Market Square, #505. Visit outdura.sattler.com for more information.

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