by GREENSBORO, N.C. — Intiaro, a provider of 3D visualization and augmented reality technology, has launched major upgrades to its platform, improving the quality of images, its integration with websites and e-commerce platforms and more.
In a release, the company said its latest and most advanced suite of 3D and configuration tools for the home furnishings industry includes several “upgrades to already powerful features that have enabled furniture manufacturers and interior designers to generate high-quality product renderings quickly and easily.”
The upgraded platform, it said, provides:
· Superior range and quality in color, contrast, tone, shadows and details
· Cloud-generated visualizations, generated ad-hoc, not limited by user’s device capabilities
· Unlimited level of product customizations support at a much-reduced cost
· Simple and flexible website and eCommerce platforms integration API
Retailers who carry brands that have the technology can integrate it into their websites at no cost in a matter of days, allowing them to engage the consumer early in the customer journey that often begins online,” said Intiaro CEO Pawel Ciach.
“The big advantage with our platform is that the customer’s investment in the technology and 3D assets is protected because all the features are seamlessly upgraded as soon as it’s available — just like with Tesla’s over-the-air upgrades,” he said in a release. He contended visual quality with other providers, “becomes obsolete over time, increasing the cost of ownership just to keep up with the technology.”
Companies such as Ethan Allen, Lexington Home Brands, Century, Norwalk, Rowe and Kravet are among those that have invested in Intiaro’s technology. “As a result, they have been able to increase sales through partners integrating the 3D technology, reduce return rates, replace traditional photography, and enhance the customer experience online and in-store,” Intiaro said.
“They constantly seek ways to improve their platform and add new features so working with them is having a built-in continuous improvement team on our 3D investment,” Century President and CEO Alex Shuford said of Intiaro in the release.
