by LENOIR, N.C. — NOVEMBER 10, 2020 — Fairfield announces that its state-of-the-art website powered by Jola Interactive is officially live: www.fairfieldchair.com
As one of the first upholstery manufacturers to use Progressive Web Application software (PWA), Fairfield breaks boundaries within the industry as it also incorporates a 3D visual configurator feature. This feature now allows customers and designers to construct their upholstery and case good pieces online, selecting from thousands of customization options, including finishes, fabrics, leathers, arm styles, base options, nail trim options, and much more.
Operating at a high speed, the site is built to be mobile-friendly, even functioning in offline settings, such as an airplane or a location with poor mobile reception. Separated into three sections, retail, senior living, and contract / hospitality, the upholstery and case good products are organized by product type. An inspiration gallery highlights lifestyle imagery of Fairfield products used in retail, senior living, and contract / hospitality settings, with clickable links to each product.
The site’s paramount feature, the 3D visual configurator, is built using WebGL programming language, which allows visitors to build upholstered furnishing pieces ranging from lounge chairs and sofas to sectionals and loveseats. WebGL is one of the fastest operating configurator systems that is available today.
Beginning with a default chair or sofa, users can choose from a range of options from arm style selection, cushion options, back pillow configurations, and base selections. Then, the user will select fabric options as they watch their custom piece digitally form in front of their eyes. The ability to visualize the customization options and test different styles or fabric patterns is a much sought-after tool for customers within the interiors realm, and Fairfield is eager to help turn these visions into reality.
